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Group History

The history of the Admiral Group is one of amazing growth and inspired innovation. Admiral launched in January 1993 with just one brand, zero customers and 57 members of staff. However, at December 2009, the Group had thirteen brands, over 2.08 million customers insured and over 3500 members of staff worldwide.

Year - 2017

May

Confused.com celebrated it's 15th birthday with a big party!

February

As well as coming 2nd in Best Big Companies to Work For, Admiral Group received a special award for Discovering Potential and CEO David Stevens won Best Leader.

January

Admiral Group exceeded the 5 million customers mark

Year - 2016

August

The world's most famous driver James Corden stars in Confused.com's new TV ad campaign, that sees us return to focus on the driver finding savings on motor products, as well as championing driver's rights.

June

Our American direct insurer Elephant Auto expanded into two new states - Indiana and Tennessee.

May

David Stevens became the new CEO of Admiral Group.

March

Henry Engelhardt and wife Diane announced a surprise parting gift at our annual Staff General Meeting, revealing they would give £1,000 to all full time employees and £500 to all part time employees across the Group.

February

CEO Henry Engelhardt won the Best Leader award at the Sunday Times Best Companies To Work For awards ceremony for the 3rd year running, coming first in the leadership category for big companies. Admiral Group came 6th in the list of Best Big Companies To Work For.

Year - 2015

October

Admiral Group were named the Best Motor Insurance Provider in the Personal Finance Awards for the third time in a row. The results of these awards are based entirely on consumer votes and aim to celebrate the best businesses and products within the UK’s personal finance markets.

August

We launched a brand new website called Carfused.com. Carfused is the one-stop shop that brings you insurance, finance and a huge range of used and new cars together all in one place, completely free to use and linked with Confused.com.

May

Admiral Group’s CEO and founder Henry Engelhardt announced he would be stepping down from his role as CEO in one year’s time. He also announced co-founder and COO David Stevens will be his replacement.

February

Admiral Group’s new headquarters, Tŷ Admiral, was officially opened by members of the Welsh rugby team. Staff numbers continued to grow, with over 7,000 staff employed by the Admiral Group globally

February

Admiral Group was named the 5th Best Company to Work For in the UK’s Sunday Times Best Companies to Work For list. We also received a special recognition award for being the only company in the list for 15 years since the competition began and CEO Henry Engelhardt won the Best Leader award for the second year running

Year - 2014

28 February

Admiral Group named the 2nd in the Sunday Times 100 Best Companies to Work For

Year - 2013

May

Admiral Law and BDE Law Launch.

4th March

Comparenow.com launches in the USA

2nd January

Admiral Group celebrates its 20th birthday

Year - 2012

December

Admiral launches its own household insurance product

June

Admiral Group has been named the 4th best Multinational place to work in Europe by the Great Place to Work Institute in their Best Workplaces list

April

  • Admiral Solutions opened in New Delhi, India.
  • Chiarezza the Group's Italian aggregator is sold to BlackFin.

July

The Group’s second Spanish direct insurance brand, Qualitas Auto is launched

May

  • Admiral Group named the best large place to work in the UK by the Great Place to Work Institute
  • Work begins on Admiral’s new headquarters in Cardiff city centre

Year - 2011

February

We featured in the top 10 of the Best Companies awards for the first time

January

AdmiralDirekt.de the Group's second European company is sold to Itzehoer

Year - 2010

December

L'Olivier launched from offices in Paris, L'Olivier is a direct insurance operation and is the Group's second French brand

February

Chiarezza.it became the Group's fourth price comparison site and is based in Milan, Italy

November

We appeared as sponsors of the Welsh rugby kit for the first time (Wales vs Australia)

January

Le Lynx is the Group's third aggregator site in Europe, based in Paris, France

Year - 2009

October

Elephant Auto is the Group's first car insurance company in the United States of America

March

Rastreator.com launches in Spain

Year - 2008

October

Admiral opens an office in Newport

May

Conte.it launches in Italy

Year - 2007

December

Admiral became the second ever Welsh company to join the FTSE 100

October

AdmiralDirekt.de launches in Germany

Year - 2006

October

Balumba.es launches in Spain

Year - 2005

December

Admiral launches "MultiCar"

October

Confused.com wins National E-Commerce Award for Best Sales and Marketing

April

The Admiral Group makes it onto The Financial Times 50 Best Workplaces in the UK and 100 Best Workplaces in the EU for the third consecutive year

November

Admiral Group plc wins National Business Employer of the Year 2005

May

Wins Welsh Company of the Year for the second time, the only Welsh Company to do this. Bell Direct re-brands as Bell, switching target market from drivers with full no claims bonus to drivers with zero no claims bonus

March

The Admiral Group makes it onto The Sunday Times 100 Best Companies to Work For list for the fifth consecutive year. It is one of only 11 companies to get on the list every year since its inception in 2001

Year - 2004

November

The Admiral Group is named Business of the Year at the National Business Awards

July

The Admiral Group is named Wales & West Business of the Year at the National Business Awards

April

The Claims department receives its one-millionth claim

September

The Admiral Group floats on the London Stock Exchange. The Admiral Group plc becomes the highest valued public company in Wales

May

The Admiral Group makes it onto The Financial Times 50 Best Workplaces in the UK and 100 Best Workplaces in the EU for the second consecutive year

March

The Admiral Group makes it onto The Sunday Times 100 Best Companies to Work For list for the fourth consecutive year. It is one of only 17 companies to get on the list every year since its inception in 2001

Year - 2003

December

The Group's turnover tops the £400 million mark

May

The Admiral Group makes it onto The Financial Times 50 Best Workplaces in the UK at position number 7 and is named one of the 100 Best Workplaces in the EU

October

The Admiral Group customer base reaches 750,000 policyholders

March

The Admiral Group makes it onto The Sunday Times 100 Best Companies to Work For list at position 46

Year - 2002

December

Munich Re, the world's largest reinsurer, shows its confidence in Admiral by purchasing an 18% share of the Company

March

The Admiral Group makes it onto The Sunday Times 100 Best Companies to Work For list at position 42

June

Henry Engelhardt is named Welsh Business Achiever of the Year at the Welsh Business Award

March

Confused.com is launched and becomes the Group's sixth brand. Unlike the other brands, Confused.com does not sell insurance. Instead it is the UK's first insurance aggregator. Visitors to Confused.com's website fill out their details once online and Confused.com finds the cheapest quotes available on the Internet from its large panel of insurers

Year - 2001

August

The Group's turnover tops the £300 million mark

March

The Admiral Group makes it onto The Sunday Times 100 Best Companies to Work For list at position 3

July

The Admiral Group customer base reaches 500,000 policyholders

Year - 2000

December

The Admiral Group launches its fifth brand, elephant.co.uk. It is the UK's first insurer to offer a complete on-line solution to car insurance. It is destined to become the third most visited car insurance website in the UK

Year - 1999

December

The Group's turnover tops the £200 million mark.

May

The Admiral Group is named Welsh Company of the Year at the Welsh Business Awards. An achievement everyone is very proud of

November

CEO, Henry Engelhardt leads a management buy-out of The Admiral Group from the Brockbank Group, which by that time is owned by XL Capital Ltd, in Bermuda. Barclays Private Equity backs the MBO

Year - 1998

April

Gladiator Commercial is launched, becoming our fourth brand. Gladiator Commercial is a commercial vehicle insurance intermediary, selling van insurance on behalf of a panel of insurers. It too is based in Swansea

Year - 1997

June

Two new brands are launched; Bell Direct which targets motorists with full no claims bonus and those paying by credit card and Diamond, created especially for women motorists who traditionally have less expensive claims. Diamond becomes the first brand based wholly in Swansea

Year - 1996

December

The Group's turnover tops the £100 million mark

May

The Admiral customer base reaches 250,000 policyholders

June

Admiral opens its second office in Swansea

Year - 1995

October

Admiral's website goes live, making it the first UK direct insurer with an Internet presence

Year - 1993

2 August

The first ever Admiral TV commercial is broadcast

2 January

First policy sold over the telephone at 9.10 a.m